contact us

Use the form on the right to contact us.

You can edit the text in this area, and change where the contact form on the right submits to, by entering edit mode using the modes on the bottom right.

         

123 Street Avenue, City Town, 99999

(123) 555-6789

email@address.com

 

You can set your address, phone number, email and site description in the settings tab.
Link to read me page with more information.

Blog

Filtering by Tag: food trustworthy

Why Small Brands Can Always Win Against Big Ones, by Jamie Mitchell, of Daylesford Organic

Tessa Stuart

Jamie Mitchell, formerly Innocent's UK Managing Director, and now CEO of Daylesford Organic, shares with us his  thoughts on why small brands can always win against big ones. Many thanks to you, Jamie.  

In his words:

"Having worked with, met with and generally hung out with lots of small, independent brands, one thing comes through over and over again when I think about which ones are most likely to succeed in their chosen (viciously competitive) market: “I think, therefore I am”. OK, so maybe linking Descartes' existential theories to strategies for small brands may be a bit of a stretch, but let me try and convince you.

Read More
categories Uncategorized
tags be sure who you are, believable, big company brands, big corporate brands, brand managers, brands, chocolate desserts, customers, Daylesford, daylesford organic, engage customers, fake, farm, food trustworthy, genuine relationship, gu, honesty, increasing loyalty, independent, innocent, innovate, integrity, internal; company values, luxury lifestyle brand, natural passion, personality, real, script, set of values, small brands, sustainable food brand